Winning at innovation : the A-to-F model / Fernando Trias de Bes & Phillip Kotler.
By: de Bes, Fernando Trias.
Contributor(s): Kotler, Phillip.
Material type: BookPublisher: Hampshire : Palgrave MacMillan, 2011Description: Pages.ISBN: 9780230343436.Item type | Current location | Call number | Status | Date due |
---|---|---|---|---|
Books | MTDC Library Open Collection | HD45.B478 W2011 (Browse shelf) | Available |
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