Winning at innovation : the A-to-F model / Fernando Trias de Bes & Phillip Kotler.
By: de Bes, Fernando Trias.
Contributor(s): Kotler, Phillip.
Material type: BookPublisher: Hampshire : Palgrave MacMillan, 2011Description: Pages.ISBN: 9780230343436.Item type | Current location | Call number | Status | Date due |
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Books | MTDC Library Open Collection | HD45.B478 W2011 (Browse shelf) | Available |
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HD45 A46 W2012 The wide lens : | HD45 A46 W2012 The wide lens : | HD45.A68 T2009 The silver lining : | HD45.B478 W2011 Winning at innovation : | HD45.G6185 B2013 Beyond the idea : | HD45.L527 T2010 The open innovation revolution : | HD45.T3984 I 2009 Innovation tournaments : |
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