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Hooked : how to build habit-forming products / Nir Eyal with Ryan Hoover.

By: Eyal, Nir.
Material type: materialTypeLabelBookPublisher: New York, New York : Portfolio/Penguin, 2014.Description: 242 pages : illustrations ; 22 cm.ISBN: 97810241184837.Subject(s): New products | Consumer behavior | Consumers' preferences
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Item type Current location Collection Call number Status Date due
Books Books MTDC Library
Open Collection
Non Fiction HF5415.153 E93 H2004 (Browse shelf) Staff Collection

Includes bibliographical references (pages 225-242).

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