Hooked : how to build habit-forming products / Nir Eyal with Ryan Hoover.
By: Eyal, Nir.
Material type:
BookPublisher: New York, New York : Portfolio/Penguin, 2014.Description: 242 pages : illustrations ; 22 cm.ISBN: 97810241184837.Subject(s): New products | Consumer behavior | Consumers' preferences
| Item type | Current location | Collection | Call number | Status | Date due |
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Books
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MTDC Library Open Collection | Non Fiction | HF5415.153 E93 H2004 (Browse shelf) | Available |
Browsing MTDC Library Shelves , Shelving location: Open Collection , Collection code: Non Fiction Close shelf browser
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| HF5415.1255 K74 H2016 The hook : | HF5415.15 H153 M2012 Managing product management : | HF 5415.153 B35 F2009 From concept to consumer : | HF5415.153 E93 H2004 Hooked : | HF5415.5 W385 G2017 The grid: | HF5429 F38 P2015 Principles of retailing / | HF5438.25 B7623 L2012 Life's a pitch: |
Includes bibliographical references (pages 225-242).
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