Positioning : the battle for your mind / Al Ries, Jack Trout.
By: Ries, Al.
Contributor(s): Trout, Jack.
Material type:
BookPublisher: New York ; London : McGraw-Hill, c2001Description: viii, 213 pages; 21 cm.ISBN: 9780071373586.Subject(s): Positioning (Advertising)Online resources: Table of contents only | Contributor biographical information | Publisher description
| Item type | Current location | Collection | Call number | Status | Date due |
|---|---|---|---|---|---|
Books
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MTDC Library Open Collection | Fiction | HF5827.2 R53 P2001 (Browse shelf) | Available |
Includes index.
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