Repositioning : marketing in an era of competition, change, and crisis / Jack Trout, with Steve Rivkin
By: Trout, Jack.
Contributor(s): Rivkin, Steve, 1947-.
Material type:
BookPublisher: New York : McGraw-Hill, c2010Description: iv, 217 pages; 22cm.ISBN: 9780071635592.
| Item type | Current location | Collection | Call number | Status | Date due |
|---|---|---|---|---|---|
Books
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MTDC Library Open Collection | Non Fiction | HF5827.2 T861 R2010 (Browse shelf) | Available |
Browsing MTDC Library Shelves , Shelving location: Open Collection , Collection code: Non Fiction Close shelf browser
| HF5438.25 S6425 S2017 Sell with a story : | HF5549. G6 M33 D2012 The 4 disciplines of execution : | HF5549.5 S38 S593 W2008 Who : | HF5827.2 T861 R2010 Repositioning : | HF5828 S73 S2012 Shopper marketing : | HG179 L525 Y2004 You can do the math : | HG179 R632 U2017 Unshakeable: |
Includes bibliographical references and index.
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